Del Monte Kitchenomics



DMK Noche Buena

With Christmas right around the corner, we were commissioned by Del Monte Kitchenomics to create quick and easy recipe videos for new ways to do Noche Buena meals.

With a straightforward recipe video in line with the style of popular online food channels such as Buzzfeed’s Tasty and CookatTV, we created a series that was quick, relevant, and maintained the warm, Christmas-y tone for the season.



DMK Kitchen 101

Del Monte Kitchenomics wanted to target cooking newbies by providing them with a guide on essential kitchen know-how, such as cutting and peeling veggies, cooking the perfect egg, and ensuring food freshness.

Since the goal was to create a clear guide for those new to cooking, we kept everything simple and minimalist to avoid bombarding viewers with too much in terms of info and visuals. To add a little charm and keep viewers engaged, we added a few dashes of graphics here and there, and paired it with a lively score.

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