Kitchenomics 101



DMK Kitchen 101

Del Monte Kitchenomics wanted to target cooking newbies by providing them with a guide on essential kitchen know-how, such as cutting and peeling veggies, cooking the perfect egg, and ensuring food freshness.

Since the goal was to create a clear guide for those new to cooking, we kept everything simple and minimalist to avoid bombarding viewers with too much in terms of info and visuals. To add a little charm and keep viewers engaged, we added a few dashes of graphics here and there, and paired it with a lively score.

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